Innovative sweets since 1928

Red Band was born and raised in the Netherlands in 1928, almost 100 years old, but young at heart! Always with the most advanced machine park and production methods at hand. This innovative start led to the creation of many iconic sweets for consumers and customers to enjoy. Red Band keeps on surprising, so you can keep exploring.

Broad international experience

From the beginning, many consumers from different countries were delighted by our tasty sweets. Red Band started in the Netherlands but gained grounds in the UK quite rapidly and beyond, that explains its international name. With this international experience, Red Band makes sweets that appeal to all your different needs, tastes, and textures even in its smallest form like Red Band Tutti Frutti. So, you can enjoy me anywhere.

Colorful in nature

Red Band is all about color, just like the butterfly represented by our logo. Next to being delicious, colorful also looks appealing with an all-natural look! Being colorful also helps to stand out for you. So, you can easily find me.

Social and inclusive

Red Band isn’t just there to make your life more colorful. When you share our sweets with your family and friends, it will be the amplifier to even more fun together. With our broad and rich assortment, there is a favorite for everyone, young and old. So, you can easily share me.